Results Oriented Planning & Allocation, Inventory Management, & Operational Leader

Kristina Chan is a Business Consultant with over 15 years of merchandise planning, allocation, unit planning, and operational expertise. She has worked for leading retailers such as Macys, The GAP, Sony Electronics, Patagonia, Eileen Fisher, and Theory. Kristina also led the Digital Gift Cards implementation for L’Occitane Ecommerce & B&M. Planning and achieving $30K in digital gift card sales from the first week of Go Live. Kristina is both detail oriented and big picture focused with an emphasis on long range scalability in her approach. Her love of process and logic as well as her collaborative style make her highly regarded among the customers she works with.


  • Macy’s West – Merchandise Planner
    • Developed and executed strategic merchandise financial plans and strategies that supported the merchandising, marketing and financial objectives of the department and division. Provided sales and inventory recaps and identify potential risks of merchandise liability and provide markdown strategy or stock transfer initiative to minimize risk and preserve GMROI.
  • The GAP – Distribution Planner Manager
    • Provided distribution release strategies and in season management strategies to ensure sales, gross margin, GMROI and inventory turn goals. Develop departmental distribution strategies to capture location-based opportunity. (Regional zones, districts, & store grouping).
  • Sony Electronics – Sr. Business Planner Consultant
    • Produced financial & unit base plans for each business category. Ensured that the Business Units were informed of opportunities or risks to drive sales to maximize profit and ensure the health of overall business.
  • Long’s Drugs / CVS – Forecast Analyst II – Procurement
    • Provided buys & allocation forecasts and managed in season inventory (seasonal builds and debuilds) for newly established categories.


  • Inventory Management
  • Merchandise Planning
  • Assortment Planning
  • Store Planning & Allocation
  • Category Planning
  • Forecasting & Replenishment


  • Business Analysis
  • Process Re-Engineering
  • Tactical & Strategic Plans
  • Account Management
  • System Implementation
  • Retail Consultant


  • Macy’s
  • The Gap
  • L’occitane
  • Sony Electronics
  • Long’s Drugs / CVS

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