A Playbook for the Modern CIO
By Tom McFadden
Like everything else in retail, the role of the Chief Information Officer has transformed over the years. What was once a focus on managing information technology and systems has evolved into an active cross-functional management and leadership role that touches all aspects of the retail organization. As technology continues to advance and the overall consumer experience becomes even more reliant on digital platforms, it has become imperative that the CIO role transitions to meet the demands of today’s unified commerce.