COVID-19 has shaken retail’s reality. Amid market disruptions and shifts in ways of working, brands and retailers around the world need new ways to triage orders and plan for market recovery by implementing strong, data-driven product strategies and offerings.
Strategic digital solutions can help. First Insight and Columbus Consulting hosted an interactive digital session focused on leveraging customer data analytics to navigate assortment and pricing challenges in today’s crisis environment and beyond.
Watch the event playback below.