Strategic Product Leader and Transformational Change Agent

Heather is an Executive Consultant with Columbus Consulting.  She is a retail industry veteran with 20+ years of experience, across multiple omni channel specialty and department store retailers.  Heather has deep experience in merchandising and planning, as well as leadership experience in design, technical design, and sourcing.  She has consistently delivered results by building highly collaborative and accountable teams; focused on strategic goal setting and execution.  Category experience includes apparel, accessories, footwear, home.


Rue Gilt Group – Merchandising Business Lead, Consultant

  • Partnered with client team to construct a business case for an ERP, OMS, and eCommerce re-platform.

Soft Surroundings – Chief Merchandising Officer

  • Led team of 50+ across Merchandising, MP&A, Design, Sourcing, and Tech Design.  Transformed go-to-market process and calendar, increasing speed to market. Introduced data-driven decision making into assortment planning; resulting in SKU count reduction and improved turn.  Evolved product development strategy from market reliance to strategic in-house design and sourcing, resulting in significant IMU improvement

Victoria’s Secret Lingerie– Senior Vice President/GMM – Sport and Sleepwear

  • Launched lifestyle segment of sport apparel business across stores and digital.  Re-strategized sleepwear business based on customer insights. 

White House Black Market – Senior Vice President/GMM – Total Brand

  • Achieved strategic growth by expanding assortment across breadth of lifestyle, as well as executing fit improvements to serve broader customer base.  Steering Committee member for Assortment Planning system selection, design, and implementation (Chicos FAS Transform 2012).

Ann Taylor LOFT – Director, Business Process Design

  • Led requirements definition, system selection, design, and implementation for Assortment Planning solution

Pier 1 Imports – Strategy Consultant

  • Acted as Interim DMM.  Developed Seasonal Strategy Review process for all Merch and Planning.


  • Merchandise Management
  • Assortment Planning
  • Merchandise Planning
  • Product Development
  • Product Lifecycle Management
  • Retail Consultant


  • Executive Leadership
  • Process Re-engineering
  • Organizational Design
  • Business Requirements
  • System Selection


  • Rue Gilt Group
  • Soft Surroundings
  • Victoria’s Secret
  • White House Black Market
  • Ann Taylor LOFT

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